About
Lauren Proctor is a New York City based marketing innovation strategist and the President of digital consulting firm Proctor + Hall.
Lauren started her career as a music publicist and celebrity blog manager while attending the Oxford University and the University of Massachusetts at Amherst. She acquired BA’s in Journalism and English with the intention to become a magazine editor, but saw the rising importance of social and shifted gears.
In 2008 Lauren packed up, moved and started self-designing an MA curriculum at New York University’s Gallatin School of Individualized Studies. Her program became one of the first to address the rise of social media in academic studies.
While attending NYU Lauren was hired as the third employee at L2 Think Tank, a firm that helps luxury brands like Neiman Marcus, Gucci, Bergdorf Goodman and dozens of others navigate the digital space. From there the rest is history.
One call led to another and now Lauren’s firm, Proctor + Hall, helps companies across the nation increase revenues and exposure through sound digital strategy, engaging content, and social media programming.
Credentials
Academics
New York University
MA | Digital Marketing Innovation
University of Massachusetts Amherst
Journalism B.A. | English B.A
Oxford University, Trinity College
Oxford Merit Scholarship Recipient
Athletics
Two Time Academic All-American and former Columbia University Assistant softball coach.
My strength is finding out what motivates athletes and helping them succeed by playing to their strengths.
