AT&T Plan Would Let App Makers Pay for Subscribers Data Use

As data becomes a more precious commodity in the Post PC world we can begin to expect some new innovations in revenue models for providers. One of the first iterations of this starts with AT&T’s new equivalent of a 1-800 number for data consumption:

AT&T Inc. is preparing a service that would let content providers and developers of mobile applications pay the wireless carrier for the mobile data its customers use, the carrier’s network and technology head John Donovan said in an interview Monday.

Mr. Donovan likened the service to toll-free calling for the mobile-broadband world. The move comes as carriers are hunting for new ways to make money on the rising data traffic on their networks, while mindful of limits on what consumers are willing to spend.

via ONE37 – Blog – "AT&T Plan Would Let App Makers Pay for Subscribers Data Use".