When it comes to optimizing blogs for maximum traffic, I often get the question of post frequency. “How many times do I need to post so I can maximize visibility?” It’s a good question that’s inspired debate since traffic mongering became the source of money making opportunity.
While some people argue on the side of consistency over frequency and others believe frequency doesn’t matter at all, a recent study correlating frequency to traffic caught my eye. Here’s what the study had to say:
Although just ten percent of bloggers post daily, when it comes to traffic higher frequency means more payoff in terms of traffic, leads, and more. Let’s take a look: