What The Training Includes
You’ll get all the templates and guides that I share with billion dollar clients.
Training Format
This training will last nine weeks. We will meet live twice per week. The first session of the week usually lasts about an hour and a half (give or take). We’ll go through an interactive training and you’ll be given a follow up assignment.
If you have any questions about the homework or any of the material presented in the course, you’ll have the opportunity to ask them in our Office Hours in Q&A session every Sunday. If you don’t have questions you are still more than welcome to attend to listen and learn.
The 9 Week Google Ads Curriculum
Our weekly trainings are every Wednesday at 7 PM EST. You’ll have a few days to complete homework before our weekly Q&A Office Hours, which takes place every Sunday at 3 PM PST.
Week 1. The Fundamentals of Campaigns that Print Money (or Leads)
Week 2: Set Your Targets (Keywords and Audiences)
Week 3: Track Your Wins in Google Ads and Google Analytics
Week 4: Write Irresistible Ad Copy
Week 5: Launch A Branded Search Campaign
Week 6: Launch Another Search Campaign
Week 7: Grab the Data and Turn it into Smart Action
Week 8: Launch A Remarketing Campaign
Week 9: Experiments and A/B Tests
The Investment
This training is $
Unlike most courses in the online learning world, this training does not include any upsells. You’re either in or you’re out. If you’re in, I’ll do everything I can to make sure your campaigns succeed and flourish.
Other Things I Should Say Because This is a Sales Page
I’m not sure if I will ever do this course again.
The sessions are not recorded because I want everyone to feel comfortable sharing screens and potentially sensitive information about their business. If
If you attend all of the sessions and do not believe this was money (and/or time) well spent, I will refund your investment in its entirety.
You should not attend this course if it is a hardship for you financially and/or if you cannot make the live sessions.
You should also have at least $1,000 to spend on ads. This ensures that you have a bit of budget available to find a winning campaign.
Why you should believe me
I’ve been in digital marketing for more than a decade and my view has always been holistic and strategic. You’re not just getting a tour of the Google Ads interface, you’re learning a science based, strategic approach to running ads that could easily double a multi-million dollar business profitably in a 12 month period. (If you’re business is smaller you’re likely to see even greater growth.)
I currently manage more than $300,000 in monthly ad spend. My average ecommerce ROAS is above an 8x and I’ve cut lead generation costs in half for clients time and time again.
If you’ve read this and you’re still not sure if this is the training for you, I’m happy to answer some questions.
Set up a time to talk with me