Excellent read with thought provoking points: The six pillars of understanding the psychology of social commerce.
When Facebook first announce the switch to Timeline for pages I thought the date sounded far away. Alas, here we all are, a couple days into Timeline and into April. Where does the time go? In honor of time, here are a few of my favorite recent quick reads:

The 2012 Local Consumer Review Survey is chock full of great statistics to validate digital and social media efforts.

  • 72 percent of customers trust customer reviews as much as personal recommendations.
  • 65 percent of customers said they read between two and ten reviews to get a sense of a product or business. Just seven percent of customers read more than 20 reviews.

Is social search Facebook’s next frontier?

Finally, in case you the time ever arises when you may need to control a airplane of some kind, the knowledge you decipher from this 9,000 word piece describing the intricacies of every control will most definitely help.

According to Facebook data analysis breakups abound on April 2nd and couples tend to get together around Christmas and Valentines day.

Posted by:Lauren Proctor

Entrepreneur with ten years of experience running a digital marketing agency out of New York City. I work with startups and brands such as Virgin Airlines, L2 Inc (Gartner), American Express, Fabletics, LOFT, and more. When I'm not helping companies increase their audience and revenues, I love to travel, sail, and read. I also moonlight as a bartender at a classic cocktail bar.

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