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Retailers’ Websites are Getting Smarter About Shoppers

Retailers’ Websites are Getting Smarter About Shoppers

June 28, 2019

No one wants to be targeted; everyone wants to be recommended something.

Change the semantics of something and suddenly Big Brother has become someone both desirable and indispensable. Here’s to seeing what branding works and which attempts flail because they threaten to violate consumer privacy.



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