Technology will not replace talent

Social media flattens the playing field for brand engagement in many ways however,technology can never replace talent.

The technology is the new shop window, technology is the new brochure, technology may give opportunity to all but….

….talent will differentiate the winners from the losers.

(And not the technology)

It seems everyone has a different take on where the digital revolution will take us. Here’s another opinion to add to what I’ve recently read from Andrew Keen, Nicholas Carr, and others who have gotten me thinking about the future.

Posted by:Lauren Proctor

Entrepreneur with ten years of experience running a digital marketing agency out of New York City. I work with startups and brands such as Virgin Airlines, L2 Inc (Gartner), American Express, Fabletics, LOFT, and more. When I'm not helping companies increase their audience and revenues, I love to travel, sail, and read. I also moonlight as a bartender at a classic cocktail bar.

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