What’s on my nightstand: 5 Marketing Books for Fall Reading
(MarketingProfs)
openforum.com
Ann Handley adds a few reads to my list…
1. I Love You More Than My Dog: Five Decisions That Drive Extreme Customer Loyalty in Good Times and Bad by Jeanne Bliss
2. The New Community Rules: Marketing and the Social Web by Tamar Weinberg
3. Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust by Chris Brogan and Julien Smith
4. Crush It!: Why NOW is the Time to Cash in on Your Passion by Gary Vaynerchuk
5. The Digital Handshake: Seven Proven Strategies to Grow Your Business Using Social Media by Paul Chaney